Expanding into new markets can present some unique challenges for landscaping businesses, including understanding local consumer demand, complying with regulatory requirements, and adapting to new business environments.

Even the biggest companies face:

• Strained internal resources

• Disjointed workflows across locations

• Difficulty maintaining service quality

• Increasing overhead and operational complexity

Without the proper infrastructure, growth can become unmanageable, leading to lost revenue, eroded customer trust, and increased risks associated with market expansion.

Pacific Landscape Management knew these risks. 

As they expanded beyond their core region, their expansion required strategic planning to ensure sustainable growth and operational consistency, one that wouldn’t sacrifice quality or stretch teams too thin.

Their solution? 

Partnering with Aspire and leveraging the Aspire ecosystem of integrations. A well-defined market entry strategy was key to their successful expansion into new territories.

With a combination of strategic technology partners and real-time data insights, Pacific Landscape Management simplified expansion, strengthened operations, and entered new markets with confidence.

Their story demonstrates how landscaping companies can scale faster—and smarter—when powered by an integrated platform designed for growth. 

Evaluating growth potential is crucial for any business looking to expand, ensuring that new opportunities align with its long-term goals.

Recognizing the Challenges of Scaling

Landscaping businesses face considerable challenges when expanding across multiple regions:

• Multiple locations with different teams and workflows

• Service quality across branches

• Overhead costs from administrative labor to software licenses

Before expanding, you need to assess the current market and look for signs of high market saturation, which can limit growth opportunities.

Pacific Landscape Management experienced these pain points firsthand.

With six branches around Portland and three in Seattle, over 600 employees, and thousands of commercial properties, their rapid growth was putting pressure on the operation.

Before Aspire, they struggled to:

• Align operations across geographic areas

• Provide transparent job costing and productivity data

• Simplify branch workflows that use disconnected systems for estimating, scheduling, payroll, and reporting

That complexity created bottlenecks:

• Branch managers were spending too much time filtering through different apps for information

• Teams were dealing with inconsistent data and error-prone processes

• Executives were unclear about performance and readiness for further expansion.

Research is key to evaluating expansion opportunities and making informed decisions.

Without a unified platform, scaling was risky and inefficient.

Pacific Landscape Management needed to:

✓ Standardize operations

✓ Get visibility

✓ Simplify management across locations

To scale successfully, they also needed to understand the target market and identify the key customer segments in each new region.

They found that in Aspire and its network of integrations.

Leveraging Aspire’s Partner Network for Rapid Expansion

Scaling takes more than ambition. Growth-minded businesses need systems that will grow with them.

Pacific Landscape Management turned to Aspire’s integration ecosystem to support its regional expansion. Rather than patching together point solutions, they adopted an integrated platform built for landscaping operations.

Through Aspire’s technology partners, Pacific Landscape Management streamlined its core functions and benefited from strategic alliances and local partners that facilitated market entry and operational success:

• Scheduling and labor tracking with Aspire’s built-in functionality and integrations

• Accounting with seamless connections to platforms like Acumatica and QuickBooks

• Estimating and takeoffs with PropertyIntel for rapid and accurate proposals

Establishing effective distribution channels was also key to their expansion into new regions.

By bringing all these tools under one system, they eliminated manual processes and cumbersome single-point apps and improved coordination across branches.

Branch managers no longer had to switch between multiple apps. Estimates, job costing, and payroll were synced in real time, ensuring data consistency from the field to the office.

With Aspire’s landscape business management software, Pacific Landscape Management created a replicable model for scaling—one they could trust to perform as they entered new markets. For each new location, they adapted their business model and developed a tailored marketing strategy to fit local conditions.

Each new location was faster to launch, easier to manage, and fully aligned to company standards. Integration wasn’t an upgrade—it was a strategic approach to growth.

Streamlining Resource Management Across Regions

Managing resources across multiple markets is one of the most challenging aspects of scaling a landscaping business. 

Expanding into new regions means using the same resources—finance, legal, sales, and marketing teams—by carefully reallocating them to support new initiatives without disrupting current operations.

Pacific Landscape Management simplified that complexity with Aspire’s integration with PropertyIntel, a solution that transformed how they measured, estimated, and deployed resources.

With PropertyIntel, they could: 

• Takeoff remotely without site visits

• Estimate faster and more accurately to close jobs quicker

• Order materials in accurate amounts to reduce waste and rework

• Schedule labor to align with estimates

Across regions, crews were deployed faster and better equipped. Material deliveries matched project needs. And site managers worked from a single source of truth.

Additionally, Aspire’s landscape business software provided centralized visibility into labor tracking and equipment usage, which had a direct impact on overall business operations by streamlining compliance and resource allocation.

• Crews clocked in and out digitally to improve timekeeping

• Equipment was scheduled and maintained based on actual usage

• Managers could reallocate resources across branches to meet demand

Together, these improvements allowed Pacific Landscape Management to operate like a local business at every branch—while scaling like a national brand. Understanding and adapting to the local population in each region allowed them to tailor their approach, recruit effectively, and serve community needs.

Better measurements led to better execution. And better execution drove growth.

Consistent Quality: Maintaining Excellence at Scale

As landscaping companies grow, maintaining high service standards becomes harder. Different teams, climates, and customer expectations can introduce variability across regions. Building a strong brand presence in new areas is crucial for gaining recognition and trust as you expand.

Aspire made it easier to implement a foundation of excellence at every new location with:

• Standardized workflows for estimating, scheduling, and service delivery

• Real-time performance data across teams and locations in real time

• Accountability for crews through job-specific metrics and checklists

• Branch-by-branch job outcome comparisons to spot trends and replicate success

Because every process feeds into one system, Pacific Landscape Management could deliver the same level of excellence in Seattle as it did in Portland.

Aspire’s integration marketplace played a supporting role by providing tools that synced data from the field, such as GPS tracking, labor logs, and property takeoffs. 

This data allowed branch managers to:

• Identify underperformance early and recognize when to adjust local business practices 

• Adjust schedules or crews to meet timelines

• Meet client expectations without compromise

Pacific didn’t just grow in size—they grew in strength. Their reputation grew as they were backed by operational discipline and real-time data.

Results in Action: Tangible Outcomes of Strategic Expansion

With the help of Aspire’s end-to-end landscape business software and its partner ecosystem, Pacific Landscape Management didn’t just grow—they grew efficiently, in control, and with measurable success.

By streamlining operations and unifying data, they achieved:

• Reduced overhead by consolidating back-office processes

• Increased profitability through better job costing and resource planning

• Entered new markets quickly with systems already in place

• Improved branch performance by standardizing across locations

• Increased team productivity with automated workflows and accurate tracking

• Grew revenue and created new revenue streams by expanding into new markets

Their leadership reported smoother day-to-day execution, faster onboarding at new branches, business growth, and successful market expansion. With standardized workflows and system-wide visibility, they no longer had to reinvent processes in each new region.

According to Pacific’s success story, Aspire allowed them to “make decisions based on real-time data” and create a growth model they could repeat with confidence. This led to successful expansion, sustained growth, and set the foundation for long-term growth.

They didn’t just get bigger—they got smarter.

Aspire’s integrations allowed Pacific to control complexity as they scaled, giving them a competitive edge in the market. Through their growth strategy, Pacific increased its market share and gained market share in new regions.

That’s the power of a connected platform: fewer delays, less risk, and better results where it matters—on the ground and the bottom line. The benefits of this approach include access to new customer segments, as well as competitiveness and adaptability in a changing market.

Expand with Confidence—Schedule Your Aspire Demo

Pacific Landscape Management proved strategic growth doesn’t have to be complicated—it just needs the right tools.

With Aspire’s integrated ecosystem, they streamlined operations, maintained quality, and entered new markets efficiently, all while increasing profitability and reducing overhead.

Whether you’re planning regional expansion or looking to improve multi-branch performance, Aspire can help you scale smarter—not harder.

Schedule a personalized demo to discover how Aspire’s landscape business software and trusted technology partners can support your next phase of growth.