Live Webinar
Optimize your Payroll/HR Operations with Inova and Aspire
February 19 @ 11:00 AM PST
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Guest Speakers
What you'll learn
- How to cut payroll processing time without sacrificing accuracy
- Where disconnected HR systems quietly cost money
- How integration supports compliance and scalability
- What “operational readiness” really looks like as teams grow
Payroll and HR don’t have to feel like a constant fire drill. Join Inova and Aspire for a practical walkthrough of how modern service businesses are simplifying payroll, HR, and workforce management through smarter system alignment.
We’ll break down common operational bottlenecks, show how integrated workflows improve accuracy and efficiency, and share real-world examples of teams saving time while staying compliant.
You’ll leave with actionable insights you can apply immediately, whether you’re managing 20 employees or 2,000.
Meet your speaker
Laura Frieden
Laura Frieden is a results-focused marketing and communications leader with more than 15 years of experience shaping brand strategy, go-to-market messaging, and integrated campaigns across SaaS, startups, and founder-led businesses.
As Senior Marketing & Communications Manager at Inova Payroll, Laura leads cross-channel marketing strategy spanning content, partnerships, webinars, and integrated campaigns for a national payroll, HR, and benefits platform supporting more than 5,500 clients. Her work centers on helping partners and customers understand not just what the technology does, but how it fits into day-to-day operations.
Laura’s career spans corporate SaaS, early-stage startups, and entrepreneurship, including founding Tampa’s first membership-based dog daycare. This diverse background gives her a unique perspective on growth, adaptability, and building trust through clear, relatable communication.
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