McCoy trusted Kehoe’s vision because of his proven ability to drive financial success and discover operational efficiencies. In their time using Aspire Landscape, the company has reaped these benefits and more.
For several years, McCoy Landscape Services has been shifting its focus toward commercial maintenance. When McCoy analyzed the numbers on Aspire Landscape’s dashboard, he was able to objectively verify that this division was yielding the highest growth margin. “Seeing the numbers live helped me determine the direction our company needed to go,” says McCoy. This specialization is allowing McCoy Landscape Services to scale more efficiently.
Similarly, McCoy Landscape Services uses Aspire Landscape’s dashboard to understand the current-state profitability of each property. “Seeing the trailing 12 months of revenue and gross profit for every property is insanely valuable in our line of business,” says McCoy. “It allows us to see when we have underpriced a property, so we can make a calculated decision on how to increase that price. We can also see which accounts are pulling down the average gross profit, so we can work to replace them with higher-yield accounts.”
This insight and analysis has helped the company target customers and services that are increasing their average gross profit.
On a granular level, Aspire Landscape has helped McCoy Landscape Services streamline its processes and increase productivity in the field. Every crew member uses an iPad with Aspire Landscape to track their hours on every service. “Tracking our fieldwork per service has allowed us to accurately understand what we’re spending on each service. We use that data to keep our pricing competitive and fine tune our productivity standards.”
In the office, McCoy Landscape Services’ accounting team uses Aspire Landscape to invoice customers efficiently. The production manager relies on the app’s reports to understand output. These processes aren’t new, but the company has benefited from being able to manage everything in one centralized location, alleviating confusion and increasing productivity by reducing redundancies.
On January 1, 2020, McCoy Landscape Services will celebrate its fourth anniversary with Aspire Landscape. With each passing year, McCoy says the quantity and quality of data he gets from Aspire Landscape compounds, allowing him to make increasingly insightful decisions.