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Lessons for Landscape Leaders: Meeting Challenging Times Head-On

September 28, 2022, 12pm CDT

How can you position your landscape business to be profitable and efficient in any circumstances?

Marty Grunder, president and CEO of Grunder Landscaping Co. and green industry consultancy The Grow Group, and Vince Torchia, vice president of The Grow Group, will share their strategies for implementing and maintaining successful business habits.

Along with co-host Gage Roberts, enterprise sales manager at Aspire Software, they will discuss how technology plays a key role in measuring success in changing economic conditions. Grunder and Torchia will also impart what they've learned from decades of experience running a thriving landscape operation and teaching countless other companies about the processes and systems necessary for business growth.


In the webinar, you'll discover:

  • How to provide effective leadership and team communication that empowers your people to perform at their best, even in challenging times
  • The key financial indicators and trends you need to watch and act on
  • How to maintain the right service mix to hit your profit goals
  • The importance of living up to your brand promises and how these promises can impact your business

Join us for a great discussion and practical, real-world advice on how to set your company up for self-sustaining success and growth today.

Marty Grunder

Marty Grunder is president and CEO of The Grow Group and of Grunder Landscaping Co., one of the most successful design-build operations of its kind in the Midwest.

An unusual combination of full-time landscape professional and leading green-industry coach, Marty is uniquely positioned to deliver real-world, real-time guidance to Grow Group clients. His landscaping company has earned more than 50 local and national design awards and is a two-time winner of the Better Business Bureau’s Eclipse Integrity Award, while Marty has himself been named entrepreneur of the year by both Ernst & Young and the US Small Business Administration. The author of The 9 Super Simple Steps to Entrepreneurial Success, he has coached tens of hundreds of landscaping professionals and companies across the US and Canada and delivered more than 550 talks, motivating audiences of all sizes and shapes—from a small gathering of 20 to a stadium of 9,000—to achieve success. He is a columnist for Landscape Management and The Buckeye magazines, and is a member of the boards of the NALP Foundation, Park National Bank of Southwest Ohio, Wright State University, and the Dayton Development Coalition. A graduate of the University of Dayton School of Business, Marty is based in Dayton, Ohio.

Vince Torchia

Vince Torchia is vice president of The Grow Group, where he drives strategy, oversees day-to-day operations, and provides executive coaching to clients. A graduate of the University of Dayton’s School of Business, Vince travels the country, ensuring our programs consistently deliver results and demonstrating how business owners can leverage the strengths of both their right-hand men and women and the millennial workforce to succeed. He is based in Cincinnati, Ohio.

Gage Roberts

Gage Roberts is Aspire Software's enterprise sales manager. Gage oversees the company's sales consultants across seven different regions. He joined Aspire in 2017 and is based in Nashville, Tennessee. Gage enjoys working on household projects, riding off-road machines, and spending time with his family.


Register Now

Sign up to join us on Wednesday, September 28 at 12pm CDT.